Saturday, September 24, 2016
How to Increase and Improve Alexa Rank SEO Guide
How to Increase and Improve Alexa Rank SEO Guide
Alexa Rank - The number which is used to judge the popularity of a website or blog in the Internet. But, what if I say Alexa Ranks are just numbers and does not have any influence on your Search Engine Result Page (SERP) or in other words, Google Search Results? Ya, you read it right(A true self experienced incident is available at the conclusion of this post). But why we all tend to improve the alexa rank? The main reason is that, when you want to monetize your blog/website for Adsense(there are many other ad services) or for any affiliate marketing, the first thing they see about your blog/website is the alexa rank. It gives them a first impression of your websites popularity on Internet. To track the growth of a site, Alexa Rank is the only popular metric, that too updated daily.
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What is an Alexa Rank?
Alexa.com is a "Web Information Company". Alexa is one of the leading internet statistics engines. Briefly speaking its a chart that gives you insight on how your Website is doing. It is a branch of amazoncom. It is not about how many backlinks or site links your website has, It is all about the hits which your site got through their system. So how do they track those hits? The hits are tracked from those visitors of your site, who installed Alexa Toolbar on their web browser and an alternate way is to place an alexa rank widget on your website, so that a visitor of your site also count for a hit on Alexa Ranking system.
How important is Alexa Rank?
It helps Webmasters and advertisers see the true marketing potential of your Web site. It is a good tool to have in view of search engine optimization.
Tricks to improve Alexa Rank - SEO Guide
A small example I want to share, from which you would be more understanding about how your websites Alexa Rank varies with respect to visits from those who has installed Alexa Toolbar is shown below :
- If your site gets 100 visits from those who installed Alexa Toolbar daily, then you should get an Alexa below 100,000 within next month.
- If your site gets around 250 visits from those who installed Alexa Toolbar daily, then you can expect an Alexa Rank under 50,000.
- The Alexa Rank for the site will be below 20,000 if the visits are around 500 from those who installed Alexa Toolbar.
- To get Alexa Rank below 10,000, the site need to get around 500-800 visitors per day.
- If you have around 1250 visitors who installed Alexa Toolbar, then the site Alexa Rank will be around 5000 within next month.
The information shared above is just a theoretical assumption and it may vary slightly. So see the information above as just reference.
Now read how to improve it as given below :
- Alexa only count those visitors who have installed Alexa Toolbar on to their browser. So first of all, install the Alexa Toolbar for your browser. Just search on Google with your browser.
- If your website or blog has a small piece of area for placing Alexa Widget, then place it on your site.Click Here to know more on how to create an Alexa Widget for your site.
- The next question you might have thought is, who installs alexa toolbar? The answer is simple as like you, all bloggers and web masters would have installed an alexa toolbar. So target getting pageviews from them. Post your blog posts on Google+ and get some help from Twitter bloggers about spreading your blog posts.
- Build a good Social Media traffic as the Internet in 2015 is not about your good content alone, it is also measured by the social popularity like facebook shares, twitter tweets and Google +1s. So, side by side develop a decent Social Traffic if you are a newbie blogger.
- Quality and Quantity are like the two eyes of blogging. Both must work together to get a clear view. Post regularly on your blog and ensure that it is also a quality one. Make unique and helpful articles so as to make your post rich in quality.
Trick to see yesterday, last 7 days, last 30 days average Alexa Rank
If you visit alexa.com and find the siteinfo for a website, the rank shown there is last 3 months average rank. If you want to see, yesterday rank, last 7 days average rank and last 1 month average rank, visit this website and enter the website for which you need to know the above mentioned statistics. You could easily get all those details.
Conclusion
As I already said, Alexa Rank is just a number and dont care for it too much as far as you are not monetizing your site or blog (but many of us aim to make money only). When my first blog post got into the first page of Google SERP, believe me, I didnt even got an alexa rank for that blogger blog and there were no backlinks for that blog. So focus on executing the tips mentioned on the above SEO guide. Hope this blog post was useful.
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